Changhong and Grundig Announce Strategic Partnership
Nuremberg (ots) - Changhong, a leading Chinese home appliance brand, has announced a strategic partnership with European brand Grundig. Under the agreement, Changhong will obtain brand license for Grundig across multiple core product categories and key regional markets, and will be responsible for the brand’s international operations and development. The partnership represents an important step in Changhong’s global ...