asknet AG

asknet, Inc. with new president

Aston Fallon takes over leadership for US activities

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Karlsruhe (euro adhoc) - August 29, 2008 - asknet AG, one of the leading providers of outsourcing solutions for global software distribution via the Internet (Electronic Software Distribution - ESD) has appointed a new president for its US subsidiary, asknet, Inc., San Francisco.

Aston Fallen, former Managing Director of data encryption specialist Steganos, will join asknet in the role of President of asknet, Inc. on September 1, 2008. Aston Fallen will be responsible for the world-wide sales activities of asknet´s ESD solutions. The US market which accounted for almost 28% of sales in the first half of 2008 is the company´s second largest sales region after Germany and the most important market for ESD solutions world-wide.

Aston Fallen has more than 20 years of international management experience with different technology enterprises. As an American who has lived and worked in Europe for many years, Aston is intimately familiar with both the European and US software markets and thus a real asset to asknet. Most recently he worked as Managing Director of Steganos GmbH, one of asknet´s longstanding customers. At Steganos, the German market leader for data encryption in the consumer segment, Aston Fallen was successfully responsible for the company´s globalization and the expansion of sales from retail to online business.

"I have known the asknet team for many years, and I am looking forward to be working for a technology leader in a market with a very promising future", says Aston Fallen. asknet´s CEO Gerald Prior adds: "We are extremly pleased to have hired such an experienced manager as Aston Fallen who is so conversant with our technology platform. His industry know-how and contacts in the US software industry will further strengthen our position in the North American market."

About asknet: asknet offers its clients customized outsourcing solutions for global software distribution via the Internet. Founded in 1995 as spin-off from elite university Karlsruhe, the company has become the number two of independent global providers for electronic software distribution. In addition to its fully integrated solutions for software publishers, the company develops and maintains portals for software distribution such as, Europe´s largest platform for downloads of standard software. In 2007 asknet had a turn over of about 65 million EUR. Among its customers are well-known software publishers such as DivX, F-Secure, Nero, Panda Security or asknet supplies software products to almost 70 percent of German universities. Further information is available from

end of announcement                               euro adhoc

Further inquiry note:

asknet AG
Kirsten Neininger
Phone: +49 (0)721-96458-6399

asknet, Inc.
Bernard Haug
Phone: +1 (415) 352-2622

Branche: Electronic Commerce
ISIN: DE0005173306
WKN: 517330
Börsen: Börse Frankfurt / free trade/entry standard

Original-Content von: asknet AG, übermittelt durch news aktuell

Weitere Meldungen: asknet AG

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