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BBC Worldwide and ProSieben reveal The Truth About Food

München (ots)

BBC Worldwide, the BBC's commercial consumer arm,
has teamed up with German broadcaster ProSieben for The Truth About 
Food, a major new science series which will answer the questions and 
bust the myths about the food we eat every day.
The series - which in Germany will be called Food Check - uses 
original experiments on volunteers and state of the art medical 
imaging to show the real science behind the food we eat. Each episode
will be thematic, employing cutting edge new research to probe such 
questions as how to keep slim, how to stay young and beautiful, and 
how to feed your children.
The BBC and BBC Worldwide have worked with ProSieben to push the 
co-production boundaries further, taking the episodic format of The 
Truth About Food, staging customized versions of the experiments with
local volunteers and scientists in both Germany and Britain, allowing
the series to be adapted to each broadcaster. ProSieben will also 
devote a substantial part of its weekly schedule to additional 
locally-produced programming, all of which will accompany the six 
episodes in the series and explore in greater depth the questions it 
raises.
Isabelle Helle, BBC Worldwide's Head of German Speaking 
Territories, said: "ProSieben understood from the start the two 
reasons which make The Truth About Food such an important series for 
BBC Worldwide. First, the depth and quality of its research make it 
the biggest ever undertaking of its kind on television. Secondly, it 
allows us to work with international partners to package a fantastic 
format in to genuinely bespoke event television across the schedule."
ProSieben's Editor in Chief, Thomas Zwiessler, added: "The close 
collaboration with the BBC, BBC Worldwide and the Discovery Health 
Channel US has enabled us to realise this ground-breaking series. 
Some of the accomplished experiments are complex and spectacular, 
others seem fairly simple. But all the experiments provide in-depth 
information and an understanding that will change our eating habits -
forever!"
The Truth About Food is produced by Alice Harper. The executive 
producer is Jill Fullerton Smith. It is a BBC/ProSieben/Discovery 
Health Channel co-production.
ENDS.
Note to editors:
BBC Worldwide Ltd
BBC Worldwide Limited is the main commercial arm and a wholly 
owned subsidiary of the British Broadcasting Corporation (BBC). The 
company exists to maximise the value of the BBC's assets for the 
benefit of the licence payer and invest in public service programming
in return for rights. The company has seven core businesses: Global 
Channels, Global TV Sales, Magazines, Content & Production, Home 
Entertainment, Children's and Digital Media. In 2005/06 BBC Worldwide
generated profits of £89 million on sales of £784 million.

Original content of: ProSieben, transmitted by news aktuell

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