26.01.2016 – 10:30
Dr. Ralph Werner appointed Head of Ad Sales Development at Ringier Axel Springer Media AG
Since January 1, 2016, Dr. Ralph Werner (50) drives the further development of the Media Impact sales organizations operated by Ringier Axel Springer Media AG in its four markets.
In his role as Head of Ad Sales Development, Ralph Werner serves as the strategic partner of Media Impact Polska and Media Impact Srbija and will support the launch of Media Impact in Hungary and Slovakia. He reports to Mark Dekan, CEO Ringier Axel Springer Media AG.
Mark Dekan, CEO Ringier Axel Springer Media AG: "Media Impact in Poland and Serbia are frontrunners in offering customers true innovative advertising solutions based on strong media brands. We created the position of Head of Ad Sales Development to acknowledge the importance of this network for our company. Ralph Werner is an experienced manager and entrepreneur in the digital field, who will help to strengthen our programmatic advertising offerings at Media Impact and foster cooperation within the network. I welcome him into our team and wish him every success."
Ralph Werner joined Ringier Axel Springer Media AG with broad experience in digital advertising, gained from various senior positions in companies like Adconion Media Group, AdShopping, Matomy Media Group, Deutsche Telekom InteractiveMedia, and Adomik. Ralph Werner started his digital career in 2000 at eBay Germany, where he held several management positions, later becoming CEO of Germany's leading car classifieds website mobile.de from 2004 until 2006. In 2015, he ran otomoto.pl, the leading Polish automotive classifieds portal and part of the Naspers Group as interim General Manager.
Media Impact Polska was launched in 2014, followed by Media Impact Srbija in October 2015. Media Impact in PoIand and Serbia today are the largest advertising sales organizations in their respective markets, offering customized and innovative advertising solutions, such as native and web video advertising. Their portfolio is made up of strong print and online brands reaching a multi-million audience. Both companies have access to Dreamlab, Ringier Axel Springer Media's Cracow-based technology hub, which provides technology-based solutions for digital publishing and advertising.
About Ringier Axel Springer Media AG
Ringier Axel Springer Media AG was founded in 2010 by the Swiss Ringier AG and the German Axel Springer SE and bundles the activities of both shareholders in Central and Eastern Europe. The company operates in the growth markets of Poland, Hungary, Serbia and Slovakia with a broad range of media services, comprising more than 160 digital and print offerings. The company's registered offices are in Zurich and it employs a total of about 2700 employees.
Original content of: Ringier Axel Springer Media AG, transmitted by news aktuell