DHL, Official Logistic Partner of Formula One(TM)
Bonn, Germany (ots)
Cross-reference: pictures are available at: http://www.naeurope.co.uk/en/story.htx?nr=300002397
With immediate effect, DHL has been appointed a Global Partner of Formula One(TM) in the logistics category. As part of its partnership, DHL will set up a logistics centre offering a special 24 hour Express Service within the circuit at each Grand Prix event.
"As a leading company in their field, DHL fits well with Formula One(TM) as both strive to achieve a combination of teamwork, speed and efficiency" said Bernie Ecclestone.
As the world's largest racing sport, Formula One(TM) offers a strong communication platform in the sports sector. This year, a record of 18 races will take place in 16 countries on six different continents. Becoming a Global Partner of Formula One(TM) therefore offers an ideal communication platform to strengthen and increase awareness of the DHL brand.
This agreement comes in an important year in Formula One's(TM) history, as for the first time races take place in the Middle East, in Bahrain and in the People's Republic of China, in Shanghai (September 24-26).
DHL is already the market leader in Asia. With Shanghai becoming a Formula One(TM) location, the Group now has the opportunity to reach new audiences and further exploit opportunities in the Chinese market, as well as in the rest of the world.
About DHL
DHL is the world's leading express and logistics company offering customers innovative and customised solutions from a single source. With global expertise in solutions, express, air and ocean freight and overland transport, DHL combines worldwide coverage with an in-depth understanding of local markets. DHL's harmonised international network links more than 220 countries and territories worldwide. DHL continues to be at the forefront of technology and, with over 170,000 dedicated employees, guarantees fast and reliable services aimed at exceeding customers' expectations. DHL is 100% owned by Deutsche Post World Net.
ots Original Text Service: Deutsche Post World Net Internet: http://www.presseportal.de
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Original content of: Deutsche Post DHL Group, transmitted by news aktuell