09.11.2006 – 07:31
euro adhoc: adidas AG
adidas Group adjusts net income
guidance for 2007
Disclosure announcement transmitted by euro adhoc. The issuer is responsible for the content of this announcement.
The Executive Board of adidas AG has decided to increase investment in the Reebok segment in 2007. This includes investments in advertising, new media, point-of-sale communication, product development and initiatives to grow the brand in emerging markets. Management believes this strategy will significantly strengthen Reeboks medium- and long-term position in the marketplace. As a result, Reeboks profit growth in 2007 will be lower than originally expected. Therefore, 2007 net income growth for the Group is now projected to approach 15% against the 2006 level. Originally, the Group had expected to grow net income by 20%.
The Groups medium-term guidance remains unchanged. Detailed guidance for 2007 will be provided with the announcement of the Groups 2006 Full Year Results on March 7, 2007.
end of announcement euro adhoc 09.11.2006 06:54:20
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Original content of: adidas AG, transmitted by news aktuell